Date: 5th - 7th May | Time: 10am - 12pm GST | Online on Zoom
Free 3-day workshop
Mindset Matters
A Mumpreneur’s Path to Balance
Learn how to break free from guilt, perfectionism, and people-pleasing—and craft a clear, actionable plan to balance your business and family life.
Learn how to break free from guilt, perfectionism, and
people-pleasing—and craft a clear, actionable plan to balance your business and family life.
10 AM–12 PM Daily • Dubai time
Why You Can’t Miss This
You’ve had a spark for a business idea you never followed through.
You’ve started courses you never finished.
You build momentum… then crash back down.
You juggle client calls and bedtime stories—often feeling pulled in too many directions.
We hear you mamas - It’s time for a reset.
Join us for three mornings of expert-led sessions on guilt, people-pleasing, perfectionism, and reclaiming real balance.
How We’ve Structured the Event
Every Morning, 10 AM–12 PM (Dubai Time)
Practical Tips & Tools
Each day, we will hear from two seasoned speakers. They will deliver short, actionable strategies to tackle the common barriers that keep mumpreneurs playing small.
Real-Life Success Stories
First, an expert breaks down the mindset shift that is holding you back and why. Then, a thriving mumpreneur shares her journey of overcoming that exact challenge as she built her business to where it is now.
Peer Support & Connection
You’ll leave each session feeling seen, supported, and ready to champion each other’s journeys—no matter where you’re starting from.
Meet Your Speakers
Louise Hurley
Founder Parent Prosper Coaching
Susan Syrek
Co-founder Dirham Stretcher & SUM Deals
Sarah Babiker
Founder Mother Circle
Pippa Clark
Managing Director Hamilton Aquatics
Zeena Assam
Managing Director Creative Nest ECC
Dana Elena
Founder Mumpreneurs UAE
What You’ll Learn Each Day
Day 1 (10– 12 PM):
The Myth of the Perfect Mother:
Breaking Free from Mum Guilt
Louise (Parent Prosper Coaching) & Susan (Dirham Stretcher)
Expose the silent role guilt plays in your parenting decisions
Mindset shifts to reduce the emotional load of guilt
Susan’s Journey: Balancing Babies & Big Ideas
Day 2 (10– 12 PM):
Stop Pleasing, Start Leading:
People-Pleasing & Perfectionism
Sarah (Positive Psychology & Somatic Breathwork Coach) & Pippa Hamilton Aquatics)
Discover why “yes” feels safer than “no” and how to flip the script
Practical tools to shift from self-abandonment to self-leadership
Pippa’s Journey: Overcoming perfectionism whilst holding a value of excellence
Day 3 (10– 12 PM):
Designing Your Balanced Life
Zeena Assam (Creative Nest ECC) & Dana Elena (Mumpreneurs UAE)
Recognise with clarity areas of your life that need your focus
Craft a clear, personalized action plan to bridge business and family
Zeena’s Journey: The Long Way Back to Me
Meet Your Speakers
Louise Hurley
Certified conscious parenting coach and founder of Parent Prosper Coaching.
Based in Dubai, she supports parents who find themselves spiralling into impatience, perfectionism, and guilt – despite their best intentions.
Louise combines neuroscience, compassion, and hard-won experience to help parents break generational cycles without falling into permissiveness.
Before becoming a coach, she was a working mum and educator just trying to “hold it together” – but yelling more than she wanted, doubting herself constantly, and quietly worrying that she was doing lasting damage.
She’s now helped many families bring more calm, connection, and confidence into their homes.
Susan Syrek
Entrepreneur, content creator, and mother of four, best known as the co-founder of Dirham Stretcher and SUM Deals—platforms helping families across the UAE save money through smart shopping and exclusive deals.
With a background in accounting and a passion for building community-driven businesses, Susan has turned her personal challenges as a mother into powerful opportunities for growth and innovation.
From navigating the chaos of motherhood to launching multiple businesses, she brings a fresh, honest voice to the conversation around work-life balance.
Her journey has been featured in podcasts, panel discussions, and community events, where she shares practical tips and real-life stories that aim to inspire and uplift.
Sarah Babiker
Certified Positive Psychology Coach, Somatic Breathwork Practitioner, Motherhood Studies Practitioner, and dedicated Mother Circle Guide.
She supports mothers in reclaiming their wholeness by integrating nervous system wisdom, identity work, and conscious empowerment practices.
With a deep understanding of the emotional and energetic complexities of modern motherhood, she helps mums from all walks of life move from burnout and self-doubt to clarity, confidence, and grounded self-trust.
Her journey has been featured in podcasts, panel discussions, and community events, where she shares practical tips and real-life stories that aim to inspire and uplift.
Her work weaves science, soul, and somatics to guide women in creating sustainable success from within.
Through her group sessions, workshops, circles, and 1:1 work, she is committed to breaking cycles of sabotage, including people-pleasing and perfectionism—so mothers can thrive in both business and life, on their own terms.
Pippa Clark
Managing Director of Hamilton Aquatics & ESM, a leading events and sports management company in Dubai.
With a background in Accounting and Financial Management as a chartered accountant, Pippa has successfully combined her financial acumen with her passion for sports and community development.
Under her leadership, ESM has grown significantly, organizing major events like the Dubai Schools Games, which fosters youth empowerment and talent development across Dubai.
Pippa's commitment to promoting healthy lifestyles and her strategic vision have made her a respected figure in the industry.
Her innovative approach and dedication to nurturing young talent make her an inspiring role model for female entrepreneurs.
Zeena Assam
Founder and managing director of Creative Nest ECC, a thriving nursery that blends academic excellence with emotional intelligence.
With over two decades of experience in early childhood education, she leads a team of 55 staff and nurtures over 300 students in a values-driven environment.
Her approach is grounded in trauma-informed practices, holistic child development, and staff wellbeing.
Beyond the classroom, Zeena is also the founder of The Wholeness Project, a certified coach, and the visionary behind horse-guided workshops that promote personal growth and resilience for women and educators alike.
Dana Elena
Life and Business Coach, best known as the founder of the Mumpreneurs UAE community. A trained engineer with 20 years of corporate experience, she is co-author, keynote speaker, and has appeared on radio shows several times.
As the creator of the Mindful Mumpreneur System, she has won the award for Best Start-up Coach.
Currently, she focuses on creating a peer-supported learning platform for mother entrepreneurs to start and grow their businesses.
She does this because she firmly believes that the world becomes a better place when mothers are financially independent.
Plus—An Exclusive Surprise
Stay with us through Day 3 for an exclusive free bonus that ties everything together - and first-look access to something new designed just for mumpreneurs like us.
No hard sells, no hidden paid follow-up courses.
Sign Up Now—It ’ s FREE
Three focused mornings. Six industry experts. Zero cost.
Whether you’re here to reset your mindset or you have a business you’re ready to share with the world, this workshop is your safe space to learn, connect, and make the shift—together.